We recently wrote about challenging yourself, and doing things that seem crazy to others. Challenges can be more fun and successful if they are spread across a community, and that's what we want to create for the month of June. First, let us give you a little background on where this all started.
Lululemon is a world class brand. We wear it everyday; we train in it, we go to work with it, and have to admit that we oftentimes even go out in it. We have dressed our loved ones and special clients with their gear for the last 10 years. That’s how much we love their product and what they are all about. Testament to their value, their employees absolutely love the brand too.
"lululemon is a company that takes quality product and turns it into an opportunity for connection. We work to inspire our community to live to the max! To live each day with life / work balance, dreaming big and never letting anything stop you from living into any possibility"
-Tamara Jade Stauch, Key Leader
The company’s vision is to elevate the world from mediocrity to greatness; our company’s vision is to empower the world with wellbeing.
Our brand’s have been resonating well together for a long time, so in alignment with lululemon’s new campaign “This Is Yoga”, which underlines the importance of living your daily practice, we have decided to create a mindful challenge for you.
Yoga: The term "yoga" comes from a Sanskrit word meaning "union." Yoga combines physical exercises, mental meditation, and breathing techniques to strengthen the muscles and relieve stress.
The challenge will be a held throughout the 30 days of June to highlight the importance of maintaining a daily mindfulness practice
We want to know what’s your practice, and more importantly, want to keep yourself accountable by sharing it with our community. Take a picture of you in action, share it with our hashtag #inbloomproject & #thisisyoga.
We are passionate about inviting people to live a more meaningful and purposeful life, and that starts with doing what you love, everyday. To us, that's what living a life “in yoga” is all about. The real practice starts when you step off of your yoga mat. For us practicing includes things like swimming in the ocean, walking amongst tall trees in nature, getting lost on a roadtrip, and practicing the art of photography. What is it to you?
Practice: the actual application or use of an idea, belief, or method, as opposed to theories relating to it.
This video outlines various practices of living. Whether you are painting to find the practice of expression or boxing to find the practice of clarity, those are individual ways of becoming the best version of yourself. To get inspired check this out.
Mindfulness: A mental state achieved by focusing one's awareness on the present moment, while calmly acknowledging and accepting one's feelings, thoughts, and bodily sensations, used as a therapeutic technique.
The June challenge will kick off on the first of June. We have something very special planned for the two most active community members....